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RENEW
THE OLD
ROLE
ART DIRECTOR
DEVELOPER
DESIGNER
Website desktop version
Renewing the old:

is it possible to bring to life the emotions given by vintage cars, by black and white images coming from days that now seem lost, while preserving an innovative design?This is what Studio MV wanted to create in this project.
Stars
Website mobile version
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Behind this project there is an in-depth research whose purpose was to create a design capable of offering anyone who browsed the site a perception of the emotions that these vintage masterpieces ​​are still able to give away.


For the fulfillment of the project it was necessary a month of work on software such as Figma for the the design and Webflow for the web development.


The first allows to carry out the work quickly in order to provide the client with a first draft in the shortest possible time, the second instead guarantees the customer not only a neat and plain website but also the possibility of being able to customize it in the future independently.
For Matteo, the most important part of every project is working with the customer in order to best meet his needs.

The first step was to focus on the images, which have the power to leave a mark in our memory and then choose the general style to give, made to perfection with the use of the Pangram studio font and a background that makes you feel inside an analog photo.

With a 60s look and intuitive navigation, Matteo was able to fully satisfy his client while maintaining the typical refined style of that era, designing a contemporary time machine ready to make you feel the emotions of a period now past.
Website desktop version
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